The Missing Piece

Mobb fixes security flaws in AI-generated code, but its brand had outgrown its startup look. It needed to earn enterprise trust without losing the developers who loved it. Every company’s tech stack is different. So we built the brand around one idea: Mobb is the missing piece between compliance and shipping fast. The puzzle piece became a full system. We modernized the logo, kept the mascot, cut the palette down to charcoal and Serenity Blue, and built templates that carried it from web and OOH to booths, merch and sales decks. During the rollout, Mobb landed in a Gartner report, secured 18 CEO speaking slots and drove $867K in upsell from client hackathons.